Write first and come up with the headline later. Every time I started thinking about the headline I would end up wasting time. That is a surefire way to procrastinate on blogging, and writing in general.

Headlines matter the most, but getting good long form ideas matters also. When it comes to writing counter intuitive advice works better. Put the cart before the horse. And when you get back to the horse, work thrice as hard to get the best possible angle for presenting your content.

Try this advice, it doesn’t cost you anything to implement, but few hundred words later, you will have more content to promote, even if it is applied only to a single writing session.